b'AdvertisementTogether /Apart:TPC-365The Plumb Club Launches B2B Sales Platform bringing jewelers the benefits of face-to-face sales meetings in an easy-to-use, interactive and effective virtual setting. Togetherness nurtures relationships, inspires presentations,butalsohavetheflexibilitytopullinunscheduled TPideas,buildsconfidence,forgespartnerships,and elementsandnewproductsfromavirtualcontentlibrarythat365 does so much more to make lasting connections. vendorshaveattheirfingertips.Itsatotallyimmersiveexperience.E D U C AT E .I N N O V AT E .C O N N E C T.Thedesiretobetogether,evenifwecannot,isthemotivation Whendone,vendorscansendavirtualbriefcaseviaemailofbehindthegroundbreakingB2Bvirtualsalesmeetingplatform items selected, including product images selected, pricing, notes offeredbyThePlumbClub. discussed,andcollateralshown.Whenyouseewhatitcando,eventhebiggestskepticschangetheirmind,saysWeinman.NamedTPC-365,theplatform,launchedinSeptember,wascustomizedforThePlumbClubviaastrategicpartnershipwith JewelryretailerStevenSingerofPhiladelphiaconcursthattheBOSSLogics,aleadingproviderofweb-basedbusiness-solutions platformisthenextbestthingtophysicallybeingthere.designedtosimplify,transformandautomateproductcreation,sales and management. Three-Prong StrategyTPC-365wasintheworkssince2018andhasbeenacceleratedduetothecurrentmarket.Itwillbecompletedin2021.Currently,PlumbClubmembercompanieshavetheabilitytoinviteretailerstojoinaTPC-365virtualmeetingandretailersmayrequestameetingwithanymemberthroughPlumbClub.com.Thesecond-phaseoftheplatform,willallowretailerstoseekoutspecificproductviaavirtualshoppingcenter.Thefinal-phaseestablishesaresourcecenter,toaccessThePlumbClubsvaluableeducationandinnovation content.TheTPC-365togetherplatformoffershugeefficienciestobothmanufacturersandretailers.Italsoprovidesaneffectivebusiness-LeveragingBOSSsinnovativetogethertechnology,TPC-365goes relationship-buildingtoolandatotallycollaborativeexperience,beyondvideoconferencing,screensharing,andotherpiecemeal justlikeanin-personmeetingwould,saysZachLipsky,foundersolutionstotrulyreplicateanin-personsalesmeetinginthemost andpresidentofBossLogics.seamless,effortlessway. Itsrelevanceandimportanceallowvendorsandclientstoregularlyconnect,explainsLawrenceHess,executivedirectorofThePlumbThe Real ThingClub.Memberssaytheyvemetwithclientsmoreofteninthepastfewmonthsthaneverbefore.Itsefficient,effective,safer,andveryTPC-365allowsvendorstoconductvirtualsalesmeetingswiththeir collaborative.retailclientsthatemulatewhattheydoinperson,includingvirtualhandshakesandhugs.Jewelersneedonlyusethelinksharedinanemail invitation to gain access. One minute is required to sign up asSteven Singer - Jewelry Retailer, Philadelphia: aTPC-365retailer,thennothingelseisneeded-nodownloadingan the platform is the next best thing to appnorsubscribingtoaplatform.physically being there.Skepticalatfirst,JeffWeinman,executivevicepresidentofsalesforPlumbClubmember,OriginalDesignsInc.says,Itwashardtobelieveanyplatformcouldcomeclosetoanin-personsalesmeeting,butthisdoes!Itallowsmetopresentvirtualtraysof TPC-365isamuch-neededsalestool,andcompellingbenefitforjewelrytoajeweler,whocanclickforcloserlooksandmoredetail, PlumbClubmembercompanies.Currently,TheClubhasopenedpickpiecesviadrag-and-drop,andreviewlookbooks,catalogues upitsmembershiptoconsideralimitednumberofnewcompaniesandothermarketingmaterial,aseasilyandasdirectlyasifitwere onitsroster,whoareon-boardwiththeneedforRJCcompliance,beingslidacrossthetable. TheClubscodeofethicsandmissiontopositivelyshapethefutureofthejewelryindustry,aswellasthoseeagertoincreasetheirAninteractiveproductandmedia-sharingfeatureallowsvendorsto business.Interestedcompaniescansubmitamembershipinquiryatseewhattheirclientislookingatinrealtime,downtothesmallest PlumbClub.com. detail.Thisallowsthevendortobemoreresponsiveasaretailerinteractswithproductsonscreen. Manyindustrieshavebeensuccessfullyleveragingthevirtualspaceforyears,saysMichaelLerche,presidentofThePlumbClub.TheWhereotherscreen-sharingservicesandvideomeetingplatforms jewelryindustryhasbeenlagging,however,nowmorethaneverarelimitedandclunky,TPC-365,poweredbythetogether thevirtualspaceisessentialforsustainedbusinessgrowth.Virtualtechnology,excels!Presentationscanincludehigh-resolution isthefuture.Asaclub,werethrilledtointroduceTPC-365.Whenproduct images, streaming media, product descriptions, and can becomplete,itwillhousemanyelementsthatwillhelpusachieveourtailoredtospecificclients.Meetingscanconsistofpre-developed missiontotheindustrytoEducate,InnovateandConnect. 43NATIONAL JEWELER'